Case Studies
Cessnock Healthier Oils Program
Design Feature
Type of project
Local Government Initiative
State
New South Wales
Location
Regional
Consuming too much saturated and trans fat is one of the key factors contributing to an increased risk of chronic diseases such as heart disease and stroke. Cessnock local government area, located in regional New South Wales, has one of the highest rates of cardiovascular death in the state. Cessnock City Council has been implementing the Heart Foundation Healthier Oils Program (HOP) since 2011, with great success.
Switching to healthier oils
The program aims to reduce saturated and trans fat intake by encouraging small local food outlets through to large national food service providers to switch to healthier cooking oils. The program covers all oils used in food preparation and the criteria that need to be met are 21g/100g or less of saturated fat, and 1g/100g or less of trans fat. A working group was established in 2011 to oversee the planning, implementation and evaluation of a healthier oils program for the Cessnock Local Government Area, with representatives from the Heart Foundation New South Wales, Cessnock City Council Environmental Health Officers (EHOs), Coalfields Healthy Heartbeat and a community dietitian.
In 2012, a need to collaborate with the local food service sector became apparent and two local food business representatives joined the working group, contributing expertise in purchasing and using frying oils in a food service setting.
In 2012, a need to collaborate with the local food service sector became apparent and two local food business representatives joined the working group, contributing expertise in purchasing and using frying oils in a food service setting.
The objectives of the Healthier Oils Program agreed upon were:
1. Raising the awareness of business operators about oils that are high in saturated and trans fat that increase the risk of heart disease.
2. Encouraging at least 20% of businesses to adopt healthier oils by December 2016.
3. Developing a relationship with food businesses and the community to support the program.
4. Implementing a communications strategy for residents to adopt a healthier food supply.
5. Incorporating healthy food supply objectives into Cessnock Council Policies.
Council EHOs were tasked with encouraging and monitoring change in oil use amongst food operators as part of their regular site visits for public health safety. Businesses participating in the HOP were awarded a certificate which could be displayed at the business to raise awareness about the program and inform consumers.
1. Raising the awareness of business operators about oils that are high in saturated and trans fat that increase the risk of heart disease.
2. Encouraging at least 20% of businesses to adopt healthier oils by December 2016.
3. Developing a relationship with food businesses and the community to support the program.
4. Implementing a communications strategy for residents to adopt a healthier food supply.
5. Incorporating healthy food supply objectives into Cessnock Council Policies.
Council EHOs were tasked with encouraging and monitoring change in oil use amongst food operators as part of their regular site visits for public health safety. Businesses participating in the HOP were awarded a certificate which could be displayed at the business to raise awareness about the program and inform consumers.
In December 2011, the program was officially launched and promoted by Cessnock City Council through their website and inclusion of program information in annual food safety newsletters, calendars sent to businesses, and updates in various forums and courses. In 2013, the Heart Foundation began conducting ongoing evaluations of the HOP in Cessnock through surveys of food outlets, consumers and the increase in number of food outlets implementing the program over time.
The program was found to be effective in encouraging the substitution of healthier oils for oils high in saturated and trans fats and in increasing awareness amongst food outlets of the health benefits of switching. All objectives were achieved, or exceeded, as seen in the outcomes in the values sections below. This has subsequently improved access to, and the availability of, healthier food options supporting a healthy food environment.
The program was found to be effective in encouraging the substitution of healthier oils for oils high in saturated and trans fats and in increasing awareness amongst food outlets of the health benefits of switching. All objectives were achieved, or exceeded, as seen in the outcomes in the values sections below. This has subsequently improved access to, and the availability of, healthier food options supporting a healthy food environment.
The HOP is a replicable program and has expanded to include several large New South Wales clubs, and is now being implemented by Blacktown Council with a focus on the many cafes and restaurants in the area.
Project team
- Heart Foundation New South Wales
- Cessnock City Council
- Samaritans Foundation
- Community Dietitian
Project cost
$20,000 to initiate the program
Health value
- The program has encouraged the removal of significant levels of saturated and trans-fat from the food supply, which is a key recommendation to lower heart disease risk.
- 90% of consumers interviewed were aware that excess consumption of saturated or trans-fat can lead to increased heart disease, diabetes, obesity and cancer risk.
- Increased access to, and availability of, healthier food options due to healthier oils being used at participating food outlets.
- As a result of being involved in the program, the Council’s EHOs have requested an opportunity for additional training on cardiovascular disease and health as well as the technical aspects of various oils, and the working group has planned a workshop for EHOs which will provide them with this information.
Economic value
- Using the certificates and other materials provided, businesses participating in the HOP can differentiate themselves to customers, who are looking for healthier options.
Environmental value
- With two to three meals a week now eaten out of the home, the food service sector can play an integral role in changing aspects of the food environment to contribute to improved consumer health.
- At the start of the program, only 18% of small-medium food businesses were using healthier oils. This figure increased to 42% in 2014 and 67% in 2017.
Social value
- Among small-medium businesses, awareness of the HOP increased from 54% in 2013 (interim survey) to 62% in 2017.
- Community support for the program was high with 89% agreeing that the HOP was valuable and 93% of those interviewed said they would like to know which outlets used healthier oils.
- The establishment of the working party, considered to be critical to the success of the project, brought together many stakeholders to work collaboratively on a project to improve community health and well-being.
Use value
- The significant increase in the number of food outlets switching to healthier oils has provided residents with access to healthier food options that are better for their heart health.
- The upward trend in levels of awareness and support for the program amongst both businesses and the general community indicate that a relationship had been established to support the program.
- Reference to the HOP was included in the Cessnock Council’s Health and Well-Being Plan 2017-2021. Inclusion in Council policy is considered critical to the program’s ongoing sustainability.
- The learnings gained from the implementation of the HOP in Cessnock has provided valuable information for the expansion of this program to other food service settings, including local and regional Councils and large-scale catering establishments.
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